CRVENA ZVEZDA / PROJECT STUDY

Crvena zvezda — from football graphics to real-world design

Matchday artwork and player-led compositions sit alongside two examples of design used beyond a digital poster: a futsal jersey and a large mural.

CREATIVE APPROACH

Football graphics with emotion and identity

The Crvena zvezda selection in the SCART Design portfolio spans different creative formats. Player portraits, derby-led compositions and imaginative scenes express atmosphere in ways that suit football campaigns and fan-facing digital content.

Works featuring Milan Borjan, the “Operacija derbi” idea and an image built around a supporter’s view of the stadium show how sports graphics can combine club identity with narrative and visual rhythm. The images below are selected examples of this creative approach.

  • Player and matchday key visuals
  • Football posters, composites and conceptual artwork
  • A futsal kit and mural shown in real-world use
SELECTED WORK

Player concepts and matchday artwork

Selected original football graphics from the portfolio.

REAL-WORLD DESIGN

Beyond the poster: kit and mural

PROJECT CONTEXT

Design that carries the story

The portfolio also presents a KMF Crvena zvezda futsal jersey design shown on players during a European competition match in Paris. This is a different design challenge from a poster: the identity must work on the body, in motion and at a distance.

Another original Crvena zvezda artwork became the basis for a large painted mural in Petrovac na Mlavi. The gallery pairs the original visual and an image of the finished mural. Crvena zvezda covered the mural itself in an article dated 3 September 2021; the club article does not serve as independent attribution of the original artwork.